---
title: The Chartered Institute of Marketing - Building in Diversity, Equity, and Inclusion
description: Discover how 50 entrepreneurs built authentic brands on lean budgets in The UnNoticed Entrepreneur book, featuring our CEO Tim Ringel. Get actionable tips for visibility and impact.
---

[Meet the People ](https://meet-the-people.com/news)

# [The Chartered Institute of Marketing - Building in Diversity, Equity, and Inclusion](https://meet-the-people.com/news/the-unnoticed-entrepreneur-book-launch-0-0-2-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0)

 Written by [Meet the People Marketing Experts](https://meet-the-people.com/news/author/by-meet-the-people-marketing-experts) | Jun 2, 2025 8:23:58 PM

📈 The benefits of a strong DEI strategy are clear: more innovation, stronger brand loyalty, and increased profitability. So, how can marketing leaders effectively embed DEI into business culture?

<https://www.linkedin.com/in/ACoAAAGeCrIB3u9Dh5EZZigOmuc4miHeAYFmFBs>[Natalie Alberta Dusey ACG](https://www.linkedin.com/in/natalie-alberta-dusey-acg-b021069/), MTP’s very own Global Chief of Staff, was recently featured in an insightful interview with the [CIM | The Chartered Institute of Marketing](https://www.linkedin.com/company/chartered-institute-of-marketing/) diving into just that.

Key takeaways:

1️⃣ Diversity Drives Creativity: Natalie emphasizes how embracing diverse teams fuels creative thinking and innovation, helping brands connect more authentically with their audiences.

2️⃣ Inclusivity is Key for Brand Success: She stresses that true inclusivity goes beyond hiring practices—it’s about creating an environment where everyone feels empowered to contribute.

3️⃣ Cultural Intelligence is a Must: Building understanding and respect for cultural differences leads to stronger connections and meaningful campaigns that resonate across diverse demographics. 

4️⃣ Accountability is Non-Negotiable: At MTP, inclusivity and equality aren’t just buzzwords—they are part of the company’s core values, and Natalie calls on other businesses to hold themselves accountable to these standards as well.

🔗 A must-read for any marketer looking to enhance their DEI practices and make meaningful strides toward a more inclusive future: [https://lnkd.in/gVYJe-Wa](https://lnkd.in/gVYJe-Wa)

[View full post](https://meet-the-people.com/news/the-unnoticed-entrepreneur-book-launch-0-0-2-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Meet the People Marketing Experts"
  },
  "dateModified" : "2025-06-02T20:23:58.678Z",
  "datePublished" : "2025-06-02T20:23:58Z",
  "headline" : "The Chartered Institute of Marketing - Building in Diversity, Equity, and Inclusion",
  "image" : {
    "@type" : "ImageObject",
    "height" : 200,
    "url" : "https://9368802.fs1.hubspotusercontent-na1.net/hubfs/9368802/Inc%20Power%20Partner%20Awards%20%284%29.png",
    "width" : 400
  },
  "mainEntityOfPage" : "https://meet-the-people.com/news/the-unnoticed-entrepreneur-book-launch-0-0-2-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0-0",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "Meet the People"
  }
}
```