đź’Tell us, CMOs: is the role of Chief Marketing Officer more challenging today than ever before?
The role of CMO is evolving—yet again. But while responsibilities continue to pile up (the latest — AI oversight), the need for such a vast skill set raises the value and standing of the Chief Marketing Officer.
MTP’s very own Tim Ringel, details how the most effective CMOs are increasing their job tenure, despite the ever expanding list of responsibilities, in Chief Marketer: https://lnkd.in/g_FDqVQi