What a great walkthrough of Motorola Solutions’ new brand narrative “Solving for Safer” by CEO Greg Brown on CNBC’s Squawk on the Street. Here’s a quote from Brown about the new narrative:
“The announcement this morning is the culmination of a multi-year journey…We have built a public safety and security ecosystem that takes public safety and connects it to enterprises and businesses. So basically, it connects people in need with those who can help...
Today we announced ‘Solving for Safer.’ Because it’s not static, it’s fluid; ‘solving’ because we’re always innovating; and ‘safer’ because threats are always evolving—and so are we.”
Click here to view the full interview, and congratulations again to our client Motorola Solutions.
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